Tag: product management

  • The possibility to understand: SaaS Product Metrics

    Part of the compelling nature of SaaS Products is the possibility to understand the user and improve on the go. Any Product Manager will literally have to understand what are the use-cases for customers and how to focus on the important areas. Just recently our team led the debate which metrics would be the right…

  • Breaking Walls Between Business and Engineering

    All too often, two departments are burried in deep arguments for most of their days. While business, the outbound oriented Product Management department, leads customer conversations and verifies business requirements, engineering is pushing towards a better product. Their goals are not always aligned despite the necessity to build a product together. Overcoming controversial goals can…

  • Essential Product Metrics

    Data driven product management requires measurements and metrics. Over at Product Management Insider, shares some detail about the pirate („AARRR!“) system and the HEART model. The article is here.

  • User Onboarding the Right Way

    User Onboarding the Right Way

    For a Product Manager, User Experience is a huge topic that draws a lot of thought and energy. Crunchbase today sent me this in their newsletter, discussing an aspect that is often underestimated. While the example seems odd, it has a good point, countering other guidance to raise customer engagement. For people that remember Ok…

  • Data-driven Product Management

    In the age of Big Data, product management can leverage plenty of feedback. Any product decision can be based on data, too. Product Coalition has an article. Setting up User Analytics.

  • How to measure product market fit

    Looking at the right metrics to achieve a product market fit. Department of Product

  • Doing the heavy lifting together

    Running products in large organisations is a challenging task. Sebastian Lindemann of Product Coalition shares a few thoughts on high impact team cooperation modes. How product teams can work together to maximize impact “Driving is easy if you are the only one the road“ … my driving instructor had many wise words to share. This…

  • Product Team FAQ

    Marty Cagan of the Silicon Valley Product Group published an article only yesterday, comparing Product and Feature Teams. Apparently, the article generated so much feedback that Marty found it worthwhile clarifying a few of his thoughts and collect the gist of the feedback he received. Every so often one of my articles seems to strike…

  • From Data to Product

    In an ideal world, product managers have plenty of data they can use to validate their idea before building the wrong product. Yana Yushkina describes her journey from a Data Analyst to a Product Manager. She talks about characteristics a good PM should bring, that include foundational analytical understanding, curiosity not just for technology but…

  • Of listening and contributing

    With knowing marketing personal and products, I particularly liked the image/text link on the article. Listening to your customer is a skill that most organisations lost in their size and product managers never learned in their bubble. Your customer doesn’t express his experience in KPIs nor does he respond to NPS surveys. Frontal address only…